Lead Trainer – Digital Marketing and Content Creation

Horizon Bridge Consulting is a global cross-sector consulting firm supporting international development, digital transformation, strategy, climate, infrastructure, and policy planning. We partner with multilateral organizations, bilateral donors, governments, and enterprises to deliver research, advisory, and operational support across 45+ countries. Our multidisciplinary team combines strategic foresight, technological expertise, and rigorous execution to deliver transformative solutions. HBC operates across four divisions with 44+ practice areas, serving clients including the UN agencies, and leading private sector organizations across emerging and frontier markets.

Horizon Bridge Consulting is a global cross-sector consulting firm supporting international development, digital transformation, strategy, climate, infrastructure, and policy planning. We partner with multilateral organizations, bilateral donors, governments, and enterprises to deliver research, advisory, and operational support across 45+ countries. Our multidisciplinary team combines strategic foresight, technological expertise, and rigorous execution to deliver transformative solutions. HBC operates across four divisions with 44+ practice areas, serving clients including the UN agencies, and leading private sector organizations across emerging and frontier markets.

About the Programme

About the Programme About the Programme About the Programme

Horizon Bridge Consulting (HBC), in partnership with is implementing an international donor-funded digital skills training programme for Afghan youth in Kabul and Herat. The programme trains young people in market-relevant digital skills across six specialisation pathways and links graduates to employment through internships, freelancing, and entrepreneurship support. Training runs from July to October 2026, with employment facilitation through November 2026.

Horizon Bridge Consulting (HBC), in partnership with is implementing an international donor-funded digital skills training programme for Afghan youth in Kabul and Herat. The programme trains young people in market-relevant digital skills across six specialisation pathways and links graduates to employment through internships, freelancing, and entrepreneurship support. Training runs from July to October 2026, with employment facilitation through November 2026. Horizon Bridge Consulting (HBC), in partnership with is implementing an international donor-funded digital skills training programme for Afghan youth in Kabul and Herat. The programme trains young people in market-relevant digital skills across six specialisation pathways and links graduates to employment through internships, freelancing, and entrepreneurship support. Training runs from July to October 2026, with employment facilitation through November 2026.

Position Overview

Position Overview Position Overview Position Overview

You will lead 5 cohorts of 25 students through a 4-month programme covering social media management, paid advertising, graphic design, short-form video production, and content strategy. Graduates should be able to manage social media accounts for clients, run Facebook/Google ad campaigns, create visual content, and produce short videos. AI tools for content creation are used throughout. This pathway has the highest female enrollment and the fastest path to freelance income.

You will lead 5 cohorts of 25 students through a 4-month programme covering social media management, paid advertising, graphic design, short-form video production, and content strategy. Graduates should be able to manage social media accounts for clients, run Facebook/Google ad campaigns, create visual content, and produce short videos. AI tools for content creation are used throughout. This pathway has the highest female enrollment and the fastest path to freelance income. You will lead 5 cohorts of 25 students through a 4-month programme covering social media management, paid advertising, graphic design, short-form video production, and content strategy. Graduates should be able to manage social media accounts for clients, run Facebook/Google ad campaigns, create visual content, and produce short videos. AI tools for content creation are used throughout. This pathway has the highest female enrollment and the fastest path to freelance income.

Key Responsibilities

Key Responsibilities Key Responsibilities Key Responsibilities

•    Deliver 4 live training sessions per week covering SEO/SEM, social media strategy, Google Ads, Meta Ads, content creation, and CRM

•    •     Deliver 4 live training sessions per week covering SEO/SEM, social media strategy, Google Ads, Meta Ads, content creation, and CRM Deliver 4 live training sessions per week covering SEO/SEM, social media strategy, Google Ads, Meta Ads, content creation, and CRM

•    Teach graphic design using Canva and Adobe Express (logo design, social media templates, brand identity)

•    •     Teach graphic design using Canva and Adobe Express (logo design, social media templates, brand identity) Teach graphic design using Canva and Adobe Express (logo design, social media templates, brand identity)

•    Teach short-form video production (Reels, TikTok, YouTube Shorts) including scripting, filming with phone, and editing (CapCut, InShot)

•    •     Teach short-form video production (Reels, TikTok, YouTube Shorts) including scripting, filming with phone, and editing (CapCut, InShot) Teach short-form video production (Reels, TikTok, YouTube Shorts) including scripting, filming with phone, and editing (CapCut, InShot)

•    Integrate AI tools for content generation, caption writing, hashtag research, and ad copy creation

•    •     Integrate AI tools for content generation, caption writing, hashtag research, and ad copy creation Integrate AI tools for content generation, caption writing, hashtag research, and ad copy creation

•    Guide students through creating a complete marketing campaign for a real or simulated client

•    •     Guide students through creating a complete marketing campaign for a real or simulated client Guide students through creating a complete marketing campaign for a real or simulated client

•    Prepare students for HubSpot Digital Marketing, Meta Social Media Marketing, and Google Ads certifications

•    •     Prepare students for HubSpot Digital Marketing, Meta Social Media Marketing, and Google Ads certifications Prepare students for HubSpot Digital Marketing, Meta Social Media Marketing, and Google Ads certifications

•    Teach client relationship management and freelance pricing for marketing services

•    •     Teach client relationship management and freelance pricing for marketing services Teach client relationship management and freelance pricing for marketing services

•    Conduct weekly assessments and portfolio reviews

•    •     Conduct weekly assessments and portfolio reviews Conduct weekly assessments and portfolio reviews

•    Support students in building a marketing portfolio showcasing campaigns, designs, and analytics reports

•    •     Support students in building a marketing portfolio showcasing campaigns, designs, and analytics reports Support students in building a marketing portfolio showcasing campaigns, designs, and analytics reports

Required Qualifications

Required Qualifications Required Qualifications Required Qualifications

•    Minimum 3 years managing social media accounts or digital marketing campaigns professionally

•    •     Minimum 3 years managing social media accounts or digital marketing campaigns professionally Minimum 3 years managing social media accounts or digital marketing campaigns professionally

•    Hands-on experience with Facebook/Meta Ads Manager and/or Google Ads

•    •     Hands-on experience with Facebook/Meta Ads Manager and/or Google Ads Hands-on experience with Facebook/Meta Ads Manager and/or Google Ads

•    Proficiency in at least one design tool (Canva, Adobe Express, Photoshop, or Illustrator)

•    •     Proficiency in at least one design tool (Canva, Adobe Express, Photoshop, or Illustrator) Proficiency in at least one design tool (Canva, Adobe Express, Photoshop, or Illustrator)

•    Experience teaching or training others in a structured setting

•    •     Experience teaching or training others in a structured setting Experience teaching or training others in a structured setting

•    Fluency in Dari or Pashto; working English proficiency

•    •     Fluency in Dari or Pashto; working English proficiency Fluency in Dari or Pashto; working English proficiency

Preferred Qualifications

Preferred Qualifications Preferred Qualifications Preferred Qualifications

•    HubSpot, Google Ads, or Meta certification

•    •     HubSpot, Google Ads, or Meta certification HubSpot, Google Ads, or Meta certification

•    Experience creating short-form video content (Reels, TikTok, Shorts)

•    •     Experience creating short-form video content (Reels, TikTok, Shorts) Experience creating short-form video content (Reels, TikTok, Shorts)

•    Experience managing marketing for Afghan businesses or in the Afghan market

•    •     Experience managing marketing for Afghan businesses or in the Afghan market Experience managing marketing for Afghan businesses or in the Afghan market

•    Experience with e-commerce marketing (Instagram shops, WhatsApp Business)

•    •     Experience with e-commerce marketing (Instagram shops, WhatsApp Business) Experience with e-commerce marketing (Instagram shops, WhatsApp Business)

•    Female candidates are given strong preference

•    •     Female candidates are given strong preference Female candidates are given strong preference

Technical Skills Required

Technical Skills Required Technical Skills Required Technical Skills Required

•    Facebook/Meta Ads Manager, Google Ads, Google Analytics

•    •     Facebook/Meta Ads Manager, Google Ads, Google Analytics Facebook/Meta Ads Manager, Google Ads, Google Analytics

•    Canva, Adobe Express or Photoshop

•    •     Canva, Adobe Express or Photoshop Canva, Adobe Express or Photoshop

•    Video editing (CapCut, InShot, or similar)

•    •     Video editing (CapCut, InShot, or similar) Video editing (CapCut, InShot, or similar)

•    SEO tools (Google Search Console, keyword research)

•    •     SEO tools (Google Search Console, keyword research) SEO tools (Google Search Console, keyword research)

•    CRM basics (HubSpot or similar)

•    •     CRM basics (HubSpot or similar) CRM basics (HubSpot or similar)

•    AI content tools (ChatGPT, Canva AI, etc.)

•    •     AI content tools (ChatGPT, Canva AI, etc.) AI content tools (ChatGPT, Canva AI, etc.)

Interested candidates should submit:

Interested candidates should submit: Interested candidates should submit:

•    Updated CV/resume (maximum 3 pages)

•    •     Updated CV/resume (maximum 3 pages) Updated CV/resume (maximum 3 pages)

•    A brief cover letter (maximum 1 page) explaining your relevant experience and why you are interested in this position

•    •     A brief cover letter (maximum 1 page) explaining your relevant experience and why you are interested in this position A brief cover letter (maximum 1 page) explaining your relevant experience and why you are interested in this position

•    Contact details of two professional references

•    •     Contact details of two professional references Contact details of two professional references

 

Send applications to: careers@hbcxconsulting.com with the subject line: "Application – Lead Trainer – Digital Marketing and Content Creation"

Send applications to: careers@hbcxconsulting.com with the subject line: "Application – Lead Trainer – Digital Marketing and Content Creation" Send applications to: careers@hbcxconsulting.com with the subject line: "Application – Lead Trainer – Digital Marketing and Content Creation"